Eco - The Environment and Conservation Organisations

ECO is a network of 45+ large and small environmental organisations based all around New Zealand, as well as several hundred individual Friends. The core of ECO’s work is promoting and strengthening community environmental action, and working collaboratively towards better government policies and management decisions. ECO also works on global issues such as climate change, Antarctica, and oceans

Objective

During the development process, my main objective was to ensure user-friendliness, enabling users to easily donate to the causes they care about, regardless of their location within the country.

User flow

Drawing from the insights gathered through research, my initial step was to create the user flow for the app. Prior to this, my understanding of the app's functionality was somewhat ambiguous. However, by mapping out the fundamental flow, I was compelled to define each step that users would undertake within the solution. Initially, I sketched this flow on paper and later refined it digitally.